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Главная » 2012 » Март » 5 » Satellite HDTV
Satellite HDTV
05.03.2012 14:06
Russia's largest pay-TV operator "Tricolor TV" shared podrobnosyatmi All the best project to launch a package of channels of high definition, which is scheduled for the second quarter of this year. To support the operator will release HD-receivers of a new generation.
Sets of "Tricolor Full HD» go to the retail stores until the end of the first half of 2012, and before that their subscribers can get them by taking part in the action of the operator. According to the spokesman, "Tricolor TV" Anastasia Sokolovskaya, the operator plans to "turn on" about twenty channels in HD. "We believe that the service will be popular. In terms of price and quality the new package will be one of the most attractive offers in the Russian market ", - she said.

According to preliminary information, HD-package will cost 2400 rubles. year, except for HD-channels in this cost will include 130 TV channels package "Optimum" and a package of 25 channels with foreign content. "Thus, for viewing HD-TV subscriber to simultaneously connect three packages:" Optimum "for 600 rubles., A package of foreign content, too, for 600 rubles. and a package of HD-TV cost 1200 rubles. "- explained Sokolovskaya.

"Satellite TV, previously inaccessible, now enjoys widespread popularity, the same should happen with high-definition television - says CEO Alexander Makarov, - Soon it will also be developed everywhere. The market is ready for mass migration to broadcast in HDTV. This is evidenced by statistics: the end of 2011 Russia had sold more than 7 million TV sets capable of receiving HD-content. And the demand is known, gives rise to the proposal. "

The Moscow market HD-content has long ceased to be a novelty. As the press secretary of the "Megaphone" Julia Dorokhin, the provider Netbynet has two television channels in high definition - this is nature and travel. «Netbynet moves to a new platform that will enable access to the same content as the operator of fixed subscribers and mobile" Megaphone ", then maybe increase the number of HD-channels", - said Dorokhin.
According to the spokesman, "VimpelCom" Aybashevoy Anna, now the operator provides 23 channels, and this, she said, the widest on the market of channels in high definition. "All of our boxes support Full HD, and we have a free rental equipment. In our base package, there are three HD channels, which can view all our subscribers, "- said Aybasheva. Also, customers can watch movies in HD via "Video rental." The operator offers HD-content not only in the capital, but in all the regions where the service is developing IPTV.
"" Akado "was the first cable operator in Moscow, who offered to subscribers of TV channels in HD, and many of them were presented in our exclusive", - told the spokesperson of the company Denis Rychkov. According to him, the first HD-package provider launched in October 2008. Now in HD package includes 16 different thematic channels. At the moment, out of 400 thousand subscribers of digital television "Akado" regularly uses the service about 17 thousand HD According to the provider, over a third of subscribers, "Academ" have the HD-TVs. "That is the potential for the development of services is high," - said Rychkov.

According to him, there are several factors that hinder the rapid development of HDTV in Russia: the number and quality of the produced content in high definition format and level of penetration of digital television platforms, allowing to provide such services, as well as the cost of HD-content for the operator. "Content producers are not yet able to produce HD-TV product on a massive scale: it is expensive and for some it is technically impossible, but today content on major broadcast channels produced in high definition" - explained Rychkov. "To form a complete offer for the subscriber, only movies and sports is not enough. Operators it is important to extend the offer due to such topics as cognitive, news and entertainment. Thus, full coverage is achieved over the audience and the ability to offer the content that is interesting, "- he added.

In St. Petersburg, HD-content is also well represented, and not the first time in a row. In addition to the subscribers 'Beeline TV' have access to subscribers, and other major providers. For example, proposed a new TCP packet "Basic HD", which for 590 rubles. per month includes 12 HD-channels and a number of air channels - a total of 36 channels. On top of the package can be connected to any further. The company "Rostelecom Northwest" package of 14 HD-channels (395 rubles. Per month) can only connect on the network PON. The package also launched recently, be subject to the stimulating action of the operator.




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